Chatbots are computer-based programs or artificial intelligence designed to communicate with users in natural language, often via messaging platforms, websites or mobile applications.
They can act as digital assistants to help users with various tasks, provide information, answer questions, solve problems or even carry out transactions.
This technology uses advanced artificial intelligence algorithms, including machine learning and natural language processing, to understand users' intentions and needs and respond accordingly.
The benefits of chatbots lie in their ability to be available around the clock, scalability, fast response times, personalization of interactions and the automation of recurring tasks.
They can help improve the user experience, increase efficiency and reduce costs by freeing up human resources and automating repetitive workflows.