Sales Development Representative - $86-90k OTE - Hybrid, Toronto

Meritt is excited to present an opportunity for a Sales Development Representative to join a fast-growing startup that’s changing the game in outbound sales. This is your chance to get in early, work directly with founders, and help build the go-to-market engine from the ground up. If you're looking for more than a standard SDR role and want to build, experiment, and grow fast—this one’s for you.

Why This Role Stands Out

• Be one of the first sales hires, working closely with experienced founders
• Help create the outbound playbook, not just follow it
• Get hands-on training in cold calling, cold emailing, and social selling
• Play a key role in shaping how the company shows up online and build your personal brand in the outbound community

What You’ll Be Doing

• Running outbound campaigns across email, phone, and LinkedIn
• Booking meetings and generating pipeline for the founders and AE
• Collaborating on refining ICPs, messaging, and outreach strategy
• Growing your presence in the outbound space through content, engagement, and brand-building

What We’re Looking For

• 1–3 years of B2B sales or hustle-heavy experience (outbound SDR roles a bonus)
• Comfortable with cold outreach across channels and experimenting with new approaches
• Strong written and verbal communication skills—you know how to write a punchy message and hold a sharp conversation
• Curious, driven, and unafraid to figure things out as you go
• A willingness to put yourself out there—you’ll have support to build your personal brand along the way

Why Join This Opportunity

• Be part of a product-led startup with real momentum and a strong user base
• Work directly with experienced founders and play a foundational role in sales
• Grow fast, build your skills, and gain exposure across the go-to-market function
• Skip the corporate red tape—this is a fast-moving team solving real problems with real impact

Interview Process

1. Apply and complete your Sales Personality Profile on meritt
2. Screening Interview
3. Outreach Task
4. Final Interview with the Founder (in person in Toronto)

If you’re excited about building something meaningful, growing fast, and shaping the future of prospecting, we’d love to hear from you.

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